ON PURPOSE
We pioneer new ways of leading and learning to change how people think, feel and behave, improving human work, its impact on the planet, and profits.
OUR VALUES
These values guide us in creating workplaces people want to be part of.
CONVERSATIONS
WE UNDERSTAND THE POWER OF DIALOGUE
It’s where great things begin, and differences can be levelled. It’s where relationships are forged, and where meaningful change can take root. That’s why we’re proud to have the courage to have challenging conversations others will not have, in the right way for the right reasons.
INCLUSION
WE CELEBRATE UNIQUENESS
Everyone has a voice, our environment embraces difference and diversity in its widest sense. Excellence comes from each individual feeling they belong, are valued for who they are, and empowered to reach their potential.
RELATIONSHIPS
WE’RE ONLY AS STRONG AS THE RELATIONSHIPS WE BUILD
So we don’t just work alongside you, we partner you to drive personal, team and organisational growth. Our programmes are underpinned by substantial research and proven results in the field, so you can hone your most valuable competitive advantage — your people and their relationships.
INNOVATION
IT’S OUR WAY OF LIFE
We don’t just explore ideas, we turn them into decisive action. We transform the challenges leaders face into practical and pioneering solutions with measurable results that inspire learning every day.
RESULTS
YOUR SUCCESS IS THE MEASURE OF OURS
To us, return on investment is not a nice-to-have — it’s what we deliver. Measurable, accountable and square-on with your strategy, what matters is longevity. We pride ourselves on having an immediate impact, but more importantly that our action-orientated style means you see results long after we’re left the room.

![INCLUSIVITY[1]](https://pcicoaching.com/wp-content/uploads/2023/11/INCLUSIVITY1-150x150.jpg)



OUR STORY
2024
The Fourth Industrial Revolution is already here, disrupting almost every industry in every country. This book focuses on how you can future-proof your business by transforming your organisation’s learning and development to ensure it delivers business value and the elusive return on investment that CEOs demand. We review the latest learning from pioneering organisations and discover how they increase productivity and innovation to thrive in these changing times.
2023
Coming Soon!
2022
The launch of ‘Maximising the benefits of ChatGPT and AI training programme’. Designed to empower businesses and professionals to effectively integrate ChatGPT and other AI technologies into their operations.
2021
Are you a coach, consultant, teacher, trainer, educator, or learning and development professional? Are you looking to transfer your knowledge and expertise into the virtual world?
2020
In response to Covid-19 PCI publishes an extensive book of articles in 10 days, virtually corralling a collaborative unit of 60+ contributors.
2019
The ethos of our work shifts wholeheartedly towards helping clients maximise their triple bottom line impact – people, planet, profit.
2018
We launch a real-time learning movement, based on our Learning Labs method, to optimising 70-20-10 for maximum ROI.
2015
We deliver our first global virtual workshop with more than 1,000 more delivered since.
2015
The focus of our thought leadership work shifts to trust culture as we start showing clients how to understand trust, and how to build and reclaim it.
2010
PCI coach Dr Mike Waters has the name ‘Decision Doctor’ bestowed upon him by national media for his expertise in the field of making wise choices.
2006
PCI founder Kevin McAlpin co-authors The Five Minute Failure: The Light Hearted Look at Success in Work and Life, with Michael Millar.
2005
Our Resilient Leader programmes put PCI among the frontrunners of the fail-fast movement, helping organisations to deal with accelerating change
2000
We launch the DART Coaching formula – bite-sized coaching programmes delivered at scale to reach larger numbers of junior and middle manager.
1999
Our Courageous Conversations programme launches to national acclaim, starting a movement of similar courses around the world.
1998
Through John van Maurik’s work at the Center for Creative Leadership, PCI advocates 70-20-10 and the shift towards ROI in learning and development.
1997
Business diversifies to become an early adopter of team-coaching as a whole organisation model.
1995
PCI is established – an early pioneer of the executive coaching movement in the UK.
OUR STORY
2023
Coming Soon!
2022
The launch of ‘Maximising the benefits of ChatGPT and AI training programme’. Designed to empower businesses and professionals to effectively integrate ChatGPT and other AI technologies into their operations.
2021
Are you a coach, consultant, teacher, trainer, educator, or learning and development professional?
Are you looking to transfer your knowledge and expertise into the virtual world?
2020
In response to Covid-19 PCI publishes an extensive book of articles in 10 days, virtually corralling a collaborative unit of 60+ contributors.
2019
The ethos of our work shifts wholeheartedly towards helping clients maximise their triple bottom line impact – people, planet, profit.
2018
We launch a real-time learning movement, based on our Learning Labs method, to optimising 70-20-10 for maximum ROI.
2015
We deliver our first global virtual workshop with more than 1,000 more delivered since.
2015
The focus of our thought leadership work shifts to trust culture as we start showing clients how to understand trust, and how to build and reclaim it.
2010
PCI coach Dr Mike Waters has the name ‘Decision Doctor’ bestowed upon him by national media for his expertise in the field of making wise choices.
2006
PCI founder Kevin McAlpin co-authors The Five Minute Failure: The Light Hearted Look at Success in Work and Life, with Michael Millar.
2005
Our Resilient Leader programmes put PCI among the frontrunners of the fail-fast movement, helping organisations to deal with accelerating change
2000
We launch the DART Coaching formula – bite-sized coaching programmes delivered at scale to reach larger numbers of junior and middle manager.
1999
Our Courageous Conversations programme launches to national acclaim, starting a movement of similar courses around the world.
1998
Through John van Maurik’s work at the Center for Creative Leadership, PCI advocates 70-20-10 and the shift towards ROI in learning and development.
1997
Business diversifies to become an early adopter of team-coaching as a whole organisation model.
1995
PCI is established – an early pioneer of the executive coaching movement in the UK.
WORLD SHAPING SPECIALISTS
With our clients, we’ve won over 25 industry and training awards, including seven National Training Awards — The UK’s top accolade. We’re also credited for being the global thought leader in the Courageous Conversations movement, as featured on the BBC and news sources worldwide. In complex times, changes happen fast. In the universe of your organisation, no one can be certain of what’s around the corner, or how external forces will affect it. Our programmes are built to develop resilience and agility — two qualities that mean mindsets are ready for what’s coming. They’re also about learning to innovate better, think differently, and turn diversity into strength. Altogether, we can help your organisation more than cope with ever-changing market environments. So far, we’ve added value to almost half of all FTSE 100 companies: reinvigorating their purpose in delivering better behaviours for tangible business returns.